As a lifelong basketball fan, it was a blast to direct a major broadcast campaign on the floor of Madison Square Garden. Verizon and McCann wanted to feature real Verizon engineers inside the spaces they’re helping to outfit with 5G. And yes — I shot a few buckets (draft me, Knicks).
Client: Verizon | Agency: McCann | Production Company: Artclass Content | Director: Casey Stein
McCann Senior VP/EP: John McAdorey | McCann Producer: Laura Kellerman | McCann VP CD: Brad Soulas | McCann VP CD: Kristine Salm | Verizon Engineer: Arleny Valle | Talent: Matthew Harris, Jessica Darrow, Marc Thomas Trosvik Koeck | Artclass Executive Producers: Kate Aspell, Geno Imbriale | Producers: Sheena Dolce | Production Supervisor: Tzipi Edery | Assistant Production Supervisor: Connor Vassar | 1st AD: Dino Castelli | 2nd AD: Dan Majkut | DP: Minka Farthing-Kohl | Camera Op: Michael Belcher | 1st AC - A cam: Evan Walsh | 1st AC - B cam: Steven Tong | 2nd AC: Nolan Maloney | DIT: Kazim Karaismailoglu | Gaffer: Callum Shaw | BBE: Brooks Lockwood | 3rd electric: Andy Clarke | 4th electric: John Lutton | Key Grip: Sean Mcaugue | BBG: Tom Woods | 3rd Grip: Howard Krupa | Art Director: Matt Duncan | Propmaster: Mike Wasserman | Prop Assistant: Rels Douglas | Wardrobe Stylist: Lani Steinhouse | Assistant Stylist: Andrea Cummings | Make-up: Daedra Kaehler | Hair: Vita Viscuso | Script Supervisor: Cheryl Malat | Sound Mixer: Tony Starbuck | Boom Operator: Jeff Livesey | VTR: Reggie Ollen | PAs: William Ramos, Tommy Kikos, Jon Rivera, Kojo Mensah, Ed Louis, Christina Abdo | Editor: James Lee | Colorist: Jaime O'Bradovich
